Louisiana Seafood Promotion and Marketing Board to Meet

Release Date: 07/09/2012

The next meeting for the Louisiana Seafood Promotion and Marketing Board will be held at noon on Wednesday, July 11 in Metairie at Drago’s Restaurant in the Empire Room, 3232 N. Arnoult Rd. Metairie, Louisiana.

I. Call to order and introduction of guests

II.Adoption of the Agenda

III. Approval of revised minutes from December 15, 2010

IV. Readingand approval of minutes from June 12, 2012

V. Reports

   A. Treasurer’s Report through May 31, 2012

       i. Finance Committee Report

  B. Marketing/Sponsorship Committee Report

  C. Executive Director’s Report (Ewell Smith)

     i. Vision for Sustained Marketing

VI. Old Business

   A. B2B Rules of Engagement (pending review by WLF)

   B.Protocol for industry use of artwork

   C.Seafood Marketing Campaign Update

      i. GCR (Dan Austin, GCR Consulting)

      ii. The Food Group (Mark Cotter, The Food Group)

      iii. Graham Group (George Graham/Kathy Anderson, Graham Group)

    D. FY2013 Media Plan

VII. New Business

VIII. Public comment

IX.Next Scheduled Meeting is September 26, 2012

X. Adjourn


This meeting is being held in compliance with Louisiana’s Open Meetings Law as defined by La. R.S. 42:11, et seq.

The Louisiana Department of Wildlife and Fisheries is charged with managing and protecting Louisiana's abundant natural resources. For more information, visit us at www.wlf.louisiana.gov, on Facebook at www.facebook.com/ldwffb or follow us on Twitter @LDWF.

For more information please contact Ashley Roth at Ashley@louisianaseafood.com or (504) 286-8735.